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Functional Medicine Marketing

Real Marketing – High Qualified Leads

SEO, AIO and Digital Marketing Services for Functional and Integrative Medicine Practitioners

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We work with dozens of IFM-certified practitioners.

A FULL-SERVICE MARKETING AGENCY

specializing in SEO & AI Search, Websites, Paid Ads, Social Media for Integrative/Functional Medicine Practices

Functional Medicine Marketing is a full-service digital marketing agency specializing in SEO, AIO, websites, and paid ads for functional and integrative medicine practices. We help you rank higher on Google, attract qualified patients, and grow your practice. With custom websites and proven SEO + AI Search strategies, we handle your marketing so you can focus on healing.

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Optimized Growth: SEO & AIO + Websites
Powerful Strategies for Clinic Success

Over the last 8 years, Andrew Newland and his team of experts have developed a comprehensive and replicable SEO + AIO strategy that we use for our clients. This strategy has positioned many of the top Functional, Integrative, Naturopathic, and Holistic medical practices on the first page of Google.

SEO + AIO is all about positioning your site ahead of competitors. If your brand appears on Google more often, then new patients will schedule more discovery calls. That’s the power of SEO, aka “search engine optimization.” AIO, aka “artificial intelligence optimization.”

We have a proven track record of bringing in highly qualified new patients for your practice through Google and other search engines.

It’s time for you to take off the marketing “hat” and do what you love – helping people heal.

SEO - Search Engine Optimization + AI Search Optimization

Our SEO + AIO program is more than just audits, listing management, and reports. Every month we work on:

  • TECHNICAL: We make critical improvements to your website to keep up with Google’s standards.
  • CONTENT: We write authority-building content based on keyword research.
  • LOCAL: We optimize listing management and your Google Business listing.
  • AI: We optimize your content for AI search engines and answer engines, ensuring your business is visible in emerging AI-driven results. 

WEBSITES that WORK

We build specialized websites specifically for Functional Medicine practices. Each page is optimized for conversion and outlines a clear user journey with a full understanding of the functional medicine approach.

  • Catch the attention of Google and your ideal new patient.

  • Lead people through an optimized funnel so that people leave educated and ready to schedule their first appointments.

  • You own and have full access to the website forever (other services may not offer this). 

Marketing Services

We use these additional marketing services as a support to our Comprehensive SEO Program. Build awareness for your practice and build an audience of loyal followers.

  • Google Ads

  • Facebook/Instagram Ads

  • Email/Texting Marketing

  • Automation

  • Graphic Design

  • Social Media Management

  • And much more

WHEN YOU SEARCH “FUNCTIONAL/INTEGRATIVE MEDICINE” OR “GUT HEALTH” IN YOUR CITY… DOES YOUR SITE SHOW UP?

You need more than social media posting to grow your practice.

People are searching… but are they finding you?

  • Your ideal new patient is searching on Google.
  • SEO is 950% more effective than organic social media posting.
  • SEO is like the Tortoise in the race. It is slow but wins in the end.
  • Comprehensive SEO includes AI Search Optimization
  • Are you tired of not knowing what will work to bring in new patients? 

SEO + AIO is the answer!

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People trust Google and AI Search more than any other platforms.

Search Engine Optimization (SEO) and AI Search Optimization get you in front of people who are searching on platforms they trust most.

Comprehensive SEO and AI Search Protocol – 3 Pillars of SEO/AIO

Our SEO and AI Search strategy makes your business more visible, builds trust with high-value content, and drives more qualified traffic that converts the best patients.

Technical SEO/AIO

Technical SEO and AI Search Optimization are critical aspects of optimizing a website for search engines. It involves optimizing the website’s infrastructure and code so that Google’s algorithm can easily crawl and index pages. This includes tasks such as optimizing site speed, implementing proper HTML tags, ensuring mobile-friendliness, and addressing issues like broken links or duplicate content, all of which contribute to improving a site’s search engine rankings and user experience.

SEO + AI Content

SEO content is strategically crafted to improve site search engine rankings. This content is created with a focus on incorporating relevant keywords and phrases that users commonly search for, while also delivering valuable and informative content to the audience. Effective SEO content not only attracts organic traffic but also engages visitors, leading to higher click-through rates and improved website authority in search engine results.

Local SEO and AI Search

When you wonder where to go for dinner, you might never visit an actual website. Everything you need to know is on Google listings. The same can be true for clinics.  

Local SEO optimizes your Google listing with accurate and up-to-date information and regular SEO content. It also encourages customer reviews, FAQs, and relevant updates that enhance your online reputation. Increase your chances of appearing in the coveted Google Maps “Local Pack!”

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Here's what our satisfied patients are saying...

“Love working with Andrew Newland & Renee & their team. They have significantly improved my rankings, which has resulted in more clients to my practice. Andrew is a great teacher, in that he has taught me how to improve my homepage to get more people to stay on it longer and to book with me. Thanks “Functional Medicine Marketing” for helping me help more people!”
– Dr. Cheryl Winter
"Andrew, Renee and the whole team at Functional Medicine Marketing have been absolutely incredible to work with! We have had more leads come in through our website than ever before. They produce content that not only aligns perfectly with our values and mission, but that also helps patients thrive! The team is responsive and quick to solve any issues that come up. I really cannot speak highly enough about the progress our business has made through working with Functional Medicine Marketing!”
– Jon Uher
“We’ve had an amazing experience with FMM. Andrew, Renee and team have been amazing. Starting from helping us create an amazing website, to double the people coming through our doors. Extremely happy with their services.”
– Edward Levitan
“The FMM team is an excellent partner. They are quick to communicate, great with new ideas, and fast at execution on strategy. They’re always open to brainstorm new opportunities. Highly recommended.”
– Jeffrey Davis
“Working with Renee at Functional Medicine Marketing has been such a blessing! I used to be the owner who thought I had to do it all. I couldn’t afford it and I could figure it out. I thought no one would be able to understand what I was trying to do better than me. Then I met Renee. She has turned my world (and my business) around. She came in with a plan that not only got out the exact message I had been trying to share, she did it far better than I ever could! She cleaned up my website and brought a professional sense I didn’t even know was missing. I have loved working with her every step of the way and am so happy now that she is part of my team. My business has seen a huge upturn since bringing her on and I’m so excited to see what’s next!”
– Courtney DeMatteo
“Andrew and his team are exceptional at what they do. Having the ability to solve problems in digital marketing, like they do, to make everything hands off as a business owner is a no brainer. Their hard work ethic and drive to help Practices succeed and get more patients consistently is why they are the ONLY choice. Don’t go anywhere else for your online marketing needs. Everything you need to succeed is right here with Functional Medicine Marketing. I highly recommend!”
– Rudy Hettrick

Get our book!

Digital Marketing & SEO for Functional Medicine Practices

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Free Download
Why Most Functional Medicine Clinics Struggle to Grow-And How to Fix It with Andrew Newland

Andrew Newland had a powerful conversation on the Healthy Hustle with Rachel Feldman about the behind-the-scenes reasons most clinics stay stuck — and the business moves that actually create momentum. If you’re a practitioner or coach ready to grow with intention, this episode is for you.  Listen here: https://podcasts.apple.com/us/podcast/why-most-functional-medicine-clinics-struggle-to-grow/id1475002383?i=1000731222997

Read More »
November 6, 2025 No Comments
Andrew Newland Joe Dalton
Andrew Newland Joins the “Getting It Wrong To Get It Right” Podcast

Entrepreneurship is rarely a straight line to success—it’s often a journey filled with chaos, setbacks, and personal transformation. In a compelling new conversation, Joe Dalton and Andrew Newland unpack what it truly means to build something from the ground up, offering honest reflections on failure, uncertainty, and the resilience required

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September 16, 2025 No Comments
tishtalk
Using Social Media and SEO to Build Your Health Practice or Small Business – Andrew Newland on the Tish/Talk Podcast

  In this Episode of TishTalk, Andrew Newland chats with TishTalk about growing a functional medicine marketing practice. Andrew has spent years helping small businesses and alternative health clinics grow their business. We dive into his own personal health issues that got him interested in helping alternative health professionals, along

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September 1, 2025 No Comments

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Functional Medicine Marketing

  • Colorado Springs, CO
  • (719) 659-0891
  • andrew@functionalmedmarketing.com
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