Owning or managing a small medical practice in today’s competitive healthcare landscape can seem daunting, especially when you’re up against large health systems with big budgets and established reputations. But here’s the truth: being small gives you a unique edge....
Functional Medicine Marketing focuses on small clinics primarily in the niches of holistic medicine and direct primary care. In many cases, clinic owners don’t have the same resources as large hospitals and health. Clinicians aren’t just healthcare providers; they’re...
Reviews are crucial to the success of a functional medicine clinic. Functional medicine isn’t a mainstream or household term yet. Not many people are “in the know” and may have reservations when it comes to trying a new form of healthcare. When potential patients see...
Despite its increased popularity over the past few years, many people are still new to the idea of functional medicine. This means marketing a functional medicine practice is all about thinking outside the box. Your functional medicine marketing strategy should...
Running a functional medicine practice comes with its own unique challenges. Besides announcing your presence to your target audience, you actually need to educate them about what your practice can do for them. Apart from highlighting the conditions that you can...
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